NPRN – Advertising

As a Marketing Intern for LoaCom, I had the pleasure of brainstorming a website redesign for the Nonprofit Resource Network (a LoaCom project). While aiming to increase traffic to the site, I wanted to highlight the nonprofit organizations in the Santa Barbara community and give a more personal background to the groups we worked with. After contacting organizations interested in participating, I developed scripts for questioning, interviewed organization leaders, edited and produced videos, and launched a Facebook advertisement for NPRN. Here is the ad launched highlighting Jodi House in Santa Barbara, CA.


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