Resume

PUBLIC RELATIONS MARKETING ASSOCIATE | 09/2018 to Current

Girl Scouts Of California’s Central Coast – Ventura, CA

• Collaborate with marketing leaders to devise public relations campaigns and coordinate advertising.
• Manage seven company social media accounts by creating content, calendaring, engaging with followers, and researching trends.
• Cultivate positive community relationships and uplift the organization’s mission through strategic digital campaigns, averaging 10% growth in Facebook followers and 22% growth in Instagram followers per quarter.
• Craft and edit consistent blogs, press releases, and newsletters, increasing blog viewership by 70% annually.
• Coordinate promotional radio and television appearances across six counties.
• Contribute to every stage of video production for fund development and promotional campaigns, including 45 virtual programs.

MARKETING INTERN | 04/2018 to 06/2018

LoaCom – Santa Barbara, CA

• Assisted Project Managers in email marketing and digital advertising campaigns for client base.
• Crafted copy, designed layout, and scheduled distribution for company E-newsletters.
• Promoted company ideals through engaging blog posts.
• Designed graphics for social media posts and engaged with clients over all platforms.

EDITORIAL DIRECTOR | 12/2017 to 06/2018

Course Hero – Santa Barbara, CA

• Established University’s first chapter of the Student Writer Development program by recruiting, interviewing, and mentoring a team of seven student writers.
• Managed all stages of production, including reading pitch submissions, creating publication timelines, and editing student writer pieces.
• Wrote, edited, and published editorials.
• Served as University chapter’s primary point of contact for editors at Course Hero headquarters.
• Built organic following of the chapter on social media.

CONTENT MARKETING INTERN | 03/2017 to 05/2017

Graphiq, Inc – Santa Barbara, CA

• Gathered assets for articles, saving writers approximately 134 hours of production time.
• Pitched story ideas for syndication partners MSN and AOL in brainstorms and calendaring meetings.
• Thoroughly fact-checked data for story methodologies to ensure error-free content.
• Gained extensive copyright training for editorial images.

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EDUCATION AND TRAINING